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Pabiben Shark Tank India Season 2

by IndiaSuccessStories
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Pabiben Shark Tank India Season 2 Got 10 Lakhs Funding in Exchange of 5% Equity with 40 Lakhs in debt at 0% interest by Vineeta Singh.

Pabiben Shark Tank India Season 2

Pitch no 98 with company details


Pabiben is an online marketplace that assists craftspeople in selling their items made with Rabari embroidery, such as gift boxes, purses, and accessories. They are a direct-to-consumer (D2C) brand that prioritizes the wellbeing of all people. Their goal is to find gifted craftspeople, assist them in starting a business, and help them gain international recognition.

Founder of Pabiben

The founders of Pabiben are Pabiben Rabari, Nilesh Priyadarshi, and Nupur Kumari.

Pabiben Funding Round

Company Name


Shark Tank India Season


Episode No


Season No





Handicraft Items

Original Ask

50 Lakhs for 5% Equity


10 Lakhs for 5% Equity and ₹ 40 Lakhs Debt @ 0% Interest

Invested By:

Namita Thapar

At the heart of Pabiben's pitch was a commitment to preserving and promoting India's diverse handicraft heritage. Their brand aimed to provide a platform for skilled artisans from rural communities to showcase their talents and craftsmanship to a global audience. By offering handcrafted items that embody the essence of Indian culture and tradition, Pabiben hoped to not only support local artisans but also inspire a renewed appreciation for handmade goods in an increasingly digital world.

The Pitch:

Pabiben entered the tank with a mission to showcase the beauty and craftsmanship of traditional Indian handicrafts. Their idea centered around offering a diverse range of handcrafted items, including textiles, jewelry, and home decor, that celebrate India's rich cultural heritage and artistic traditions. With an original ask of 50 Lakhs for 5% equity, Pabiben sought investment to expand their reach, promote their brand, and empower local artisans to continue practicing their craft.

The Deal:

Pabiben's passion and dedication to preserving India's handicraft heritage struck a chord with Namita Thapar, who recognized the value and significance of their mission. Securing a deal for 10 Lakhs in exchange for 5% equity and 40 Lakhs debt at 0% interest, Pabiben celebrated a successful outcome on Shark Tank India Season 2, Episode 32. With Namita Thapar's investment and support, Pabiben is poised to expand its reach, empower more artisans, and continue spreading the beauty of Indian handicrafts around the world.

Investors Behind Pabiben

Namita Thapar: With Namita Thapar's investment, Pabiben has the resources and support needed to scale its operations and amplify its impact in the handicraft industry. By leveraging innovative marketing strategies and partnerships, Pabiben remains committed to showcasing the beauty and craftsmanship of Indian handicrafts while empowering local artisans to thrive in a rapidly changing world.


Pabiben's success on Shark Tank India Season 2, Episode 32 exemplifies the power of passion, creativity, and cultural heritage in driving meaningful change and inspiring others. As they continue their journey to preserve and promote India's rich handicraft traditions, Pabiben serves as a shining example of the transformative impact of art, culture, and community in shaping a brighter future for generations to come.

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