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Sharmaji Ka Aata Shark Tank India Season 2

by IndiaSuccessStories
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Sharmaji Ka Aata Shark Tank India Season 2 Got 1 crore Funding in Exchange of 4% Equity by Anupam Mittal.

Sharmaji Ka Aata Shark Tank India Season 2

Pitch no 77 with company details

Sharmaji Ka Aata

You can get freshly ground atta at Sharma Ji Ka Atta & Staples based on your preference. We founded it to give those who want healthier options, less adulteration, and even less chemical content in their regular diet a solution.

Founder of Sharmaji Ka Aata

The business was started by Sangeeta and Pranav Sharma.

Sharmaji Ka Aata Funding Round

Company Name

Sharmaji Ka Aata

Shark Tank India Season


Episode No


Season No



Sharmaji Ka Aata


Flour making

Original Ask

40 Lakhs for 10% Equity


40 Lakhs for 20% Equity

Invested By:

Anupam Mittal

At the heart of Sharmaji Ka Aata's pitch was a deep-rooted commitment to providing consumers with flour products that went beyond just meeting their basic needs. Their flour-making process involved sourcing the finest grains, employing traditional stone milling techniques, and adhering to stringent quality control measures to ensure that every pack of flour delivered unparalleled taste, nutrition, and freshness. By prioritizing quality and authenticity, Sharmaji Ka Aata aimed to become the go-to choice for households seeking premium flour products for their culinary creations.

The Pitch:

Sharmaji Ka Aata began their pitch with a heartfelt introduction, sharing their passion for flour-making and their commitment to upholding the highest standards of quality and purity. With an original ask of ₹40 Lakhs for 10% equity, Sharmaji Ka Aata sought investment to expand their operations, invest in state-of-the-art milling technology, and bring their superior flour products to more households across the country.

The Deal:

Sharmaji Ka Aata's pitch struck a chord with investor Anupam Mittal, who recognized the potential of their brand to disrupt the flour industry with their focus on quality and craftsmanship. Securing a deal with Mittal, Sharmaji Ka Aata gained not only the financial support they needed but also a strategic partner who shared their vision for delivering excellence in every aspect of their business. With Mittal's backing, Sharmaji Ka Aata is poised to scale their operations, expand their distribution network, and solidify their position as a trusted name in the flour market.

Investors Behind Sharmaji Ka Aata

Anupam Mittal: With the support of Anupam Mittal, Sharmaji Ka Aata is well-positioned to embark on their journey of growth and expansion. The investment will enable them to invest in advanced milling technology, enhance their product offerings, and launch targeted marketing campaigns to reach more consumers and establish themselves as leaders in the premium flour segment.


Sharmaji Ka Aata's success on Shark Tank India Season 2, Episode 25 exemplifies the power of passion, quality, and innovation in building a successful business. As they continue to uphold their commitment to delivering excellence in every grain, Sharmaji Ka Aata stands as a shining example of how a simple idea, fueled by dedication and integrity, can resonate with consumers and transform an industry.

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