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What’s Up Wellness Shark Tank India Season 2

by IndiaSuccessStories
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What's Up Wellness Shark Tank India Season 2 Got 60 Lakhs Funding in Exchange of 4.76% Equity by Anupam Mittal, Vineeta Singh and Aman Gupta.

What's Up Wellness Shark Tank India Season 2

Pitch no 133 with company details

What's Up Wellness

It is well known that What’s Up Wellness sells three different varieties of gummy vitamins. In the quickly expanding wellness business, What’s Up Wellness faces competition from companies like Himalayan Organic and Wellbeing Nutrition, among others.

Founder of What's Up Wellness

Vaibhav Makhija and Sayantani Mandal launched What’s Up Wellness in 2020, and they provide nutritious edible candies.

What's Up Wellness Funding Round

Company Name

What’s Up Wellness

Shark Tank India Season

2

Episode No

41

Season No

2

Brand

What’s Up Wellness

Idea

A healthy gummy

Original Ask

50 Lakhs for 3% Equity

Deal

60 Lakhs for 4.76% Equity

Invested By:

Anupam Mittal, Vineeta Singh and Aman Gupta

What's Up Wellness aimed to address the growing demand for functional foods and supplements that cater to modern lifestyles. Their gummies were designed to provide targeted health benefits, such as immune support, stress relief, energy enhancement, and beauty enhancement, making them suitable for people of all ages and dietary preferences. By combining science-backed formulations with tasty flavors and innovative packaging, they aimed to redefine the concept of health supplements and create a new category of guilt-free indulgence.

The Pitch:

What's Up Wellness presented their innovative concept of a healthy gummy, aiming to revolutionize the health and wellness industry with their delicious and nutritious product. They sought an investment of 50 Lakhs in exchange for a 3% equity stake in their company. Their gummies were formulated with high-quality ingredients, including vitamins, minerals, and natural extracts, offering consumers a convenient and enjoyable way to boost their health and well-being.

The Deal:

Anupam Mittal, Vineeta Singh, and Aman Gupta recognized the potential of What's Up Wellness and collectively offered 60 Lakhs for a 4.76% equity stake in the company. The deal was accepted by What's Up Wellness, marking a successful partnership between the entrepreneurs and the investors.

Investors Behind What's Up Wellness

Anupam Mittal, Vineeta Singh and Aman Gupta: With the investment secured from Anupam Mittal, Vineeta Singh, and Aman Gupta, What's Up Wellness could accelerate their product development, marketing efforts, and distribution strategies. They could expand their product lineup, introduce new flavors and variants, and enhance their brand presence across online and offline channels. By focusing on quality, innovation, and customer satisfaction, they aimed to establish themselves as a leading player in the competitive market of health and wellness gummies.

Conclusion:

What's Up Wellness's success on Shark Tank India highlights the growing trend of functional foods and supplements in the health and wellness industry. By offering a unique and appealing product that combines taste and nutrition, What's Up Wellness is well-positioned to capitalize on the increasing consumer interest in holistic health solutions. With the support of their investors, they can continue to innovate and grow, making a positive impact on the lives of their customers.

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