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Rubbabu Shark Tank India Season 3

by IndiaSuccessStories
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Rubbabu Shark Tank India Season 3 Got No Deal from the sharks.

Rubbabu Shark Tank India Season 3

Pitch no with company details


Rubbabu is a toy brand that uses natural rubber foam. Their toys are made of materials that are safe for newborns, toddlers, and children, with no sharp edges or pieces. Rubbabu toys are mostly made of natural rubber foam, which accounts for 97% of the toy. It is antimicrobial, hypoallergenic, and mildew resistant.

Founder of Rubbabu

Rubbabu, a soft toy brand, was founded by Rahul Butalia, Meghla Bhardwaj, and Meera Butalia.

Rubbabu Funding Round

Company Name


Shark Tank India Season


Episode No


Season No





classic toys

Original Ask

2 crores for 5% equity


No Deal

Invested By:


At the core of Rubbabu's pitch was a belief in the power of play to enrich children's lives and foster holistic development. Their toys were designed to encourage hands-on exploration, problem-solving, and sensory discovery, providing young minds with the tools they need to learn and grow. Rubbabu aimed to create cherished memories for families and evoke a sense of nostalgia for the simplicity and joy of childhood.

The Pitch:

Rubbabu entered the tank with a nostalgic proposition: to create classic toys that inspire creativity, learning, and endless hours of play. Their range of toys, crafted from natural materials and featuring soft, tactile textures, aimed to engage children's senses and stimulate their imagination. With an original ask of 2 crores for 5% equity, Rubbabu sought investment to expand their reach and bring joy to more children across the country.

The Deal:

Despite the charm and appeal of their classic toys, Rubbabu left the tank without securing a deal. While the Sharks appreciated the craftsmanship and educational value of their products, they expressed concerns about market saturation, scalability, and differentiation in a competitive industry. Additionally, there were uncertainties about the brand's ability to capture the attention of modern consumers and adapt to changing preferences.


While Rubbabu may not have found success in the tank, their presence on Shark Tank India served as a reminder of the enduring appeal of classic toys and the importance of imaginative play in childhood development. As they continue to innovate and inspire, Rubbabu remains committed to crafting toys that stand the test of time and spark joy in the hearts of children around the world.

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