Carragreen Shark Tank India Season 1
Carragreen
The continuous battle against plastic pollution and deforestation is largely dependent on the efforts of the community. In order to produce a replacement that is affordable, widely available, comfortable to use, and environmentally beneficial, Carragreen came up with the idea to limit the usage of plastic and to reuse, recycle, and recycle paper.
Founder of Carragreen
Carragreen was founded by Surabhi Shah and her mother-in-law Chetna Shah.
Carragreen Funding Round
Company Name | Carragreen |
Shark Tank India Season | 1 |
Episode No | 13 |
Season No | 1 |
Brand | Carragreen |
Idea | Eco-Friendly boxes |
Original Ask | 50 lakhs for 10% equity |
Deal | 50 lakhs for 20% equity |
Invested By: | Anupam Mittal and Peyush Bansal |
At the heart of Carragreen's pitch lay a dedication to providing businesses with eco-friendly packaging options that minimize environmental impact without compromising on quality or performance. Their products were crafted using innovative materials derived from renewable resources, offering a sustainable alternative to conventional packaging materials such as plastic and styrofoam. By prioritizing sustainability and innovation, Carragreen aimed to empower businesses to adopt environmentally responsible practices and reduce their carbon footprint.
The Pitch:
Carragreen entered the tank with a mission to revolutionize the packaging industry with their eco-friendly solutions. Their pitch highlighted the growing demand for sustainable alternatives to traditional packaging materials and underscored how Carragreen aimed to address this need. With a commitment to environmental stewardship and innovation, Carragreen sought to impress the Sharks and secure the investment necessary to scale their operations and make a positive impact on the planet. Their initial ask of 50 lakhs for a 10% equity stake showcased their confidence in the value of their brand and its potential for growth.
The Deal:
Impressed by Carragreen's commitment to sustainability and the potential of their eco-friendly packaging solutions to disrupt the industry, Anupam Mittal and Peyush Bansal saw an opportunity to invest in a brand at the forefront of environmental innovation. They offered the full amount of 50 lakhs in exchange for a 20% equity stake, effectively valuing the company at 2.5 crores. This strategic investment not only provided Carragreen with the capital needed to expand their operations but also brought on board investors with a shared vision for sustainability and a passion for driving positive change.
Investors Behind Carragreen
Anupam Mittal and Peyush Bansal: Carragreen enthusiastically accepted Anupam Mittal and Peyush Bansal's offer, marking a significant milestone in their journey to transform the packaging industry. With the backing of strategic investors who shared their values and commitment to sustainability, Carragreen was well-positioned to accelerate their growth, expand their product line, and solidify their position as leaders in the eco-friendly packaging space.
Conclusion:
The success of Carragreen on Shark Tank India Season 1 underscores the growing importance of sustainability in the packaging industry. By offering eco-friendly alternatives to traditional packaging materials, Carragreen is poised to make a significant impact on the way businesses approach packaging. With Anupam Mittal and Peyush Bansal's support and guidance, Carragreen is well-equipped to continue driving innovation, empowering businesses to adopt environmentally responsible practices, and paving the way for a greener, more sustainable future.