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Cakelicious Shark Tank India Season 2

by IndiaSuccessStories
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Cakelicious Shark Tank India Season 2 Got 25 Lakhs Funding in Exchange of 20% Equity by Amit Jain.

Cakelicious Shark Tank India Season 2

Pitch no 109 with company details


Cakelicious exemplifies how a modest concept, with the correct personnel and assistance, can blossom into a prosperous enterprise. The Sharks recognized Cakelicious’ potential and made an investment in the entrepreneurs’ vision and drive as well as the business. Cakelicious has brought cakes into everyday sweet demands as well as festivities.

Founder of Cakelicious

With their distinctive business, Cakelicious, Fatema and Duriya Barodawala have left their stamp on the cake and dessert industry. These mother-daughter team from the vibrant metropolis of Kolkata have started a cake revolution that has won over the hearts and palates of cake enthusiasts all over India.

Cakelicious Funding Round

Company Name


Shark Tank India Season


Episode No


Season No





Flavourful cakes

Original Ask

25 Lakhs for 5% Equity


25 Lakhs for 20% Equity

Invested By:

Amit Jain

At the heart of Cakelicious' pitch was a dedication to culinary excellence and customer satisfaction. Their team of talented bakers and pastry chefs worked tirelessly to perfect each recipe, ensuring that every slice of cake delivered a burst of flavor and a moment of joy. Whether it was a birthday celebration, a wedding reception, or a simple indulgence, Cakelicious aimed to elevate every occasion with their irresistible creations.

The Pitch:

Cakelicious entered the tank with a mission to delight taste buds and create memorable moments with their delectable cakes. Their idea centered around offering customers a diverse range of flavors, from classic favorites to innovative creations, all crafted with passion and precision. With an original ask of ₹25 Lakhs for 5% equity, Cakelicious sought investment to expand their production capacity, enhance their branding and marketing efforts, and establish themselves as a leading name in the world of artisanal cakes.

The Deal:

Cakelicious' irresistible cakes and compelling pitch captured the attention of investor Amit Jain, who recognized the potential for growth and success in the bakery industry. Securing a deal with Amit Jain, Cakelicious gained not only the financial support they needed but also a strategic partner with valuable experience in scaling businesses. With his guidance and backing, Cakelicious is poised to expand their reach, delight more customers, and carve out a sweet spot in the competitive dessert market.

Investors Behind Cakelicious

Amit Jain: With the support of investor Amit Jain, Cakelicious is set to embark on an exciting journey of growth and expansion. The investment will enable Cakelicious to invest in equipment upgrades, talent acquisition, and marketing initiatives, positioning them for success in the bustling bakery industry.


Cakelicious' success on Shark Tank India Season 2, Episode 35 is a testament to the power of passion, quality, and innovation in the world of culinary entrepreneurship. As they continue to bake up a storm and spread joy with their flavorful creations, Cakelicious serves as a reminder of the magic that happens when delicious taste meets entrepreneurial spirit.

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