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Tweek Labs Shark Tank India Season 1

by IndiaSuccessStories
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Tweek Labs Shark Tank India Season 1 Got 40 Lakhs Funding in Exchange of 10% Equity by Ashneer Grover, Anupam Mittal and Peyush Bansal.

Tweek Labs Shark Tank India Season 1

Pitch no 109 with company details

Tweek Labs

Using biomechanics technology, it creates and develops mocap clothing for athlete performance analytics. Coaches, teams, and academies can enhance performance by gaining insight into players’ strengths and shortcomings through its real-time data. A dashboard with athlete data is also included.

Founder of Tweek Labs

When Anant Sharma was an undergraduate at IIIT Delhi, he had a concept that became Tweek Labs. As one of the youngest entrepreneurs at IIITD, he underwent incubation at the IIITD Innovation & Incubation Center and went from being an alumni fellow to becoming a Shark Tank success story.

Specifics about the founders:

Anant Sharma is the CEO and co-founder of the company.

One of the founders is Aman Parnami, co-founder

Co-Founder Ayush Kushwaha is a founder.

Co-Founder Shwetank Shrey is a founder.

Tweek Labs Funding Round

Company Name

Tweek Labs

Shark Tank India Season


Episode No


Season No



Tweek Labs



Original Ask

40 lakhs for 2% Equity


40 lakhs for 10% Equity

Invested By:

Ashneer Grover, Anupam Mittal and Peyush Bansal

At the core of Tweek Labs' pitch was a dedication to pushing the boundaries of sportswear innovation. Their designs were inspired by the needs and aspirations of athletes, with a focus on optimizing performance and elevating the wearer's experience. Tweek Labs aimed to empower athletes to reach their full potential by providing them with gear that not only looks good but also enhances their performance on the field, track, or court.

The Pitch:

Tweek Labs entered the tank with a bold proposition: to redefine sportswear by offering cutting-edge designs that seamlessly blend style, comfort, and performance. Their sportswear line was crafted from advanced materials and incorporated innovative features designed to enhance athletes' performance and comfort during training and competition. With an original ask of 40 lakhs for 2% equity, Tweek Labs sought to garner support for their game-changing vision.

The Deal:

Impressed by Tweek Labs' vision and potential, Ashneer Grover, Anupam Mittal, and Peyush Bansal saw an opportunity to support a brand that was poised to disrupt the sportswear market. They collectively offered 40 lakhs for a 10% equity stake in the company, providing Tweek Labs with the financial backing and strategic guidance needed to further develop their product line, expand their market reach, and establish themselves as a leader in the industry.

Investors Behind Tweek Labs

Ashneer Grover, Anupam Mittal and Peyush Bansal: Tweek Labs enthusiastically accepted the offer from Ashneer Grover, Anupam Mittal, and Peyush Bansal, marking a significant milestone in their journey to redefine sportswear. With the support of experienced investors and access to valuable resources, Tweek Labs was well-positioned to continue innovating and delivering high-performance gear that empowers athletes to excel in their respective sports.


The success story of Tweek Labs highlights the transformative power of innovation and dedication in the world of sportswear. As they continue to push the boundaries of design and technology, Tweek Labs serves as a beacon of inspiration for athletes and enthusiasts alike, demonstrating the potential of sportswear to enhance performance and elevate the athlete's experience. With Ashneer Grover, Anupam Mittal, and Peyush Bansal as strategic partners, Tweek Labs is poised to make a lasting impact on the sports industry, one innovative design at a time.

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