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Good Good Piggy Bank Shark Tank India Season 1

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Good Good Piggy Bank Shark Tank India Season 1 Got No Deal from the sharks.

Good Good Piggy Bank Shark Tank India Season 1

Pitch no 42 with company details

Good Good Piggy Bank

The digital piggy bank and habit builder Good Good Piggy provides a great way to help kids develop sound financial practices. Here are some entertaining activities you may play with your children to incorporate Good Good Piggy’s features while teaching them important financial skills.

Founder of Good Good Piggy Bank

The Founder of the Good Good Purva Aggarwal is the third woman in the world and the first Indian woman to enter the “children’s online banking & wallet” market. Purva wrote for a prestigious journal for institutional investors in addition to working as a financial analyst for a private equity investment advice firm in London. She is the ambassador for the Indian Chapter of Women in Tech, a global non-profit organization whose main office is in Paris, France, and which aims to increase diversity in the tech industry worldwide. In addition, she does research in the area of acquisitions and mergers.

Good Good Piggy Bank Funding Round

Company Name

Good Good Piggy Bank

Shark Tank India Season


Episode No


Season No



Good Good Piggy Bank


EdFinTech Company

Original Ask

45 lakhs for 5% equity


No Deal

Invested By:


At the heart of Good Good Piggy Bank's pitch was a commitment to making education finance more accessible and manageable for students and parents. Their idea revolved around offering a user-friendly platform that provided financial tools and resources to help families plan, save, and invest in their education goals. By leveraging technology and data analytics, Good Good Piggy Bank aimed to empower students and parents with the financial knowledge and support needed to pursue their educational aspirations.

The Pitch:

Good Good Piggy Bank entered the tank with a mission to leverage technology to transform education finance. Their pitch highlighted the challenges faced by students and parents in managing education expenses, from tuition fees to exam preparation costs. Good Good Piggy Bank aimed to address these challenges by offering a comprehensive EdFinTech platform that provided financial solutions tailored to the needs of students and parents. With an initial ask of 45 lakhs for a 5% equity stake, they sought investment to further develop their platform and expand their reach in the education finance market.

The Deal:

Despite their innovative concept and noble mission, Good Good Piggy Bank left the tank without securing a deal. While the sharks may have opted not to invest in this opportunity, it doesn't diminish the potential impact of Good Good Piggy Bank's EdFinTech platform. With dedication and strategic planning, they have the opportunity to refine their platform, strengthen their value proposition, and attract investors who align with their vision for transforming education finance.


Good Good Piggy Bank's appearance on Shark Tank India Season 1 showcased their commitment to revolutionizing education finance through their EdFinTech platform. While they may not have secured a deal in the tank, their journey is far from over. With perseverance and a focus on their mission, Good Good Piggy Bank has the potential to make a meaningful difference in the lives of students and families by providing them with the financial tools and support they need to achieve their educational goals.

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