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Anthyesti Shark Tank India Season 1

by IndiaSuccessStories
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Anthyesti Shark Tank India Season 1 Got No Deal from the sharks.

AnthyestiShark Tank India Season 1

Pitch no 57 with company details


A team of experts called Anthyesti is striving to provide all-inclusive funeral services.

Founder of Anthyesti

Shruthi Reddy started Anthyesti in 2015, and they are here to support you every step of the way. Our kind staff is available to assist you with anything from providing funeral décor and dead body van transportation to consoling you.

Anthyesti Funding Round

Company Name


Shark Tank India Season


Episode No


Season No





Funeral Service

Original Ask

50 lakhs for 2% equity


No Deal

Invested By:


At the heart of Anthyesti's pitch lay a commitment to honoring and celebrating life through meaningful and personalized funeral services. By combining tradition with innovation, they aimed to create a supportive and uplifting environment for families to mourn, remember, and find closure. Anthyesti's holistic approach encompassed not only the practical aspects of funeral arrangements but also emotional support and counseling for grieving individuals and families.

The Pitch:

Anthyesti entered the tank with a mission to modernize and personalize funeral services, offering families a dignified and compassionate way to bid farewell to their loved ones. Their innovative approach encompassed a range of services, including funeral planning, cremation arrangements, memorial ceremonies, and grief support. Anthyesti sought to address the emotional and logistical challenges faced by families during times of loss, providing them with comprehensive support and guidance throughout the funeral process.

The Deal:

Despite their compelling pitch and noble mission, Anthyesti left the tank without securing an investment. While the Sharks recognized the importance of their work and the potential impact of their services, they ultimately decided not to move forward with a deal. This outcome underscores the challenges and sensitivities associated with the funeral industry, where cultural norms, regulatory considerations, and emotional dynamics play a significant role in shaping consumer behavior and investor decisions.


Anthyesti's journey on Shark Tank India Season 1 serves as a reminder of the complexities and sensitivities involved in reimagining traditional industries. While their pitch showcased the potential of personalized funeral services to provide comfort and solace to grieving families, securing investment in a sector marked by cultural traditions and emotional sensitivities requires more than just a compelling business model. Despite the setback, Anthyesti remains committed to their mission of transforming the funeral experience, continuing to offer compassionate and dignified services to families in their time of need.

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