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SweeDesi Shark Tank India Season 1

by IndiaSuccessStories
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SweeDesi Shark Tank India Season 1 Got No Deal from the sharks.

SweeDesi Shark Tank India Season 1

Pitch no 35 with company details


An individual finds it difficult to forget their origins, culture, and the distinctive flavors of their hometown. Even though we can move on from these things, the memories and nostalgia will always be a part of us, and eventually we will want for the tastes of our hometown. SweeDesi reconnects you with these sentiments, recollections, and flavors that are near and dear amidst the hectic lifestyle of large cities nowadays.

Founder of SweeDesi

Currently a Founder of Sweedesi, Vinod Kulhari is situated in Pune, Maharashtra, India. He brings experience from previous positions at Klass Mold and Supreme Group.

SweeDesi Funding Round

Company Name


Shark Tank India Season


Episode No


Season No





Indian Sweets

Original Ask

40 lakhs for 3% equity


No Deal

Invested By:


At the heart of SweeDesi's pitch lay a dedication to providing consumers with a taste of nostalgia through their range of Indian sweets. Their products were crafted using time-honored recipes passed down through generations, ensuring an authentic and flavorful experience with every bite. SweeDesi sought to offer customers a journey back to their roots, evoking memories of festive celebrations and family gatherings through the timeless appeal of traditional Indian sweets.

The Pitch:

SweeDesi stepped into the tank with a mission to celebrate the rich heritage of Indian sweets. Their pitch centered around offering a wide variety of traditional sweets crafted with authentic recipes and high-quality ingredients. SweeDesi aimed to captivate the Sharks with their commitment to preserving Indian culinary traditions while also catering to the modern palate. Their initial ask of ₹40 lakhs for a 3% equity stake reflected their confidence in the appeal of their brand and its potential for growth in the market.

The Deal:

Despite the Sharks recognizing the appeal of SweeDesi's concept and the enduring popularity of Indian sweets, they ultimately decided not to invest in the company. While SweeDesi's pitch showcased the potential for success in the Indian sweets market, concerns about scalability, market saturation, or other factors may have influenced the Sharks' decision. As a result, SweeDesi left the tank without securing a deal, but with valuable feedback and insights to guide their future endeavors.


SweeDesi's journey on Shark Tank India highlighted the enduring appeal of traditional Indian sweets and the nostalgia they evoke among consumers. While they may not have secured a deal on the show, SweeDesi's passion for preserving culinary heritage and delivering authentic flavors remains undiminished. Their story serves as a reminder of the importance of staying true to one's roots and persevering in the face of challenges as they continue to sweeten lives with their delicious offerings.

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