Sayonara Shark Tank India Season 2
Sayonara
Petticoats are made by the creative Indian apparel company Sayonara. The brains behind the concept, market researcher Sahil Shaha, came up with this original idea. He thought that since petticoats have been present for more than 500 years, they have not undergone any innovations.
Founder of Sayonara
Sayonara was founded by Sahil Shaha.
Sayonara Funding Round
Company Name | Sayonara |
Shark Tank India Season | 2 |
Episode No | 18 |
Season No | 2 |
Brand | Sayonara |
Idea | Petticoat |
Original Ask | 1 Crore for 10% Equity |
Deal | No Deal |
Invested By: | —— |
Sayonara's pitch centered around addressing a common pain point faced by women – discomfort caused by traditional petticoats. By leveraging advanced fabric technology and ergonomic design principles, Sayonara aimed to offer women a petticoat that not only provided superior comfort but also complemented their individual style. With a focus on quality, innovation, and customer satisfaction, Sayonara sought to disrupt the petticoat market and establish itself as a leader in the space.
The Pitch:
Sayonara aimed to transform the often-overlooked garment, the petticoat, into a symbol of comfort and luxury. Their pitch highlighted the innovative design features and premium materials used in their petticoats, promising consumers unparalleled comfort and confidence. With an original ask of ₹1 Crore for a 10% equity stake, Sayonara sought investment to scale production, expand their product line, and enhance their marketing efforts to reach a wider audience.
The Deal:
Despite the innovative concept and substantial investment offer, Sayonara left the tank without securing a deal. The Sharks may have had concerns about the scalability of the business, market demand for premium petticoats, or the valuation of the company. Additionally, they may have seen potential risks associated with entering a niche market with established competitors.
Conclusion:
Sayonara's appearance on Shark Tank India Season 2, Episode 18, showcased their passion for innovation and commitment to addressing consumer needs. While they may not have secured a deal in the tank, Sayonara's journey serves as a testament to the resilience and determination of entrepreneurs in the face of challenges. As they continue to refine their business model and expand their reach, Sayonara remains poised to make waves in the fashion industry, one comfortable petticoat at a time.