Dobiee Shark Tank India Season 2
Dobiee
A candy-based brand called “Dobiee” aspires to be the “Candy King.” Dobiee’s stores can be found both online and off.
Founder of Dobiee
Dobiee was founded by Arjun Mukesh Dharamshi and Mukesh Dharamshi. It’s a father-son team. When Mukesh Dharamshi first started his career, he would open bottles of cold drinks and give them to individuals.
Dobiee Funding Round
Company Name | Dobiee |
Shark Tank India Season | 2 |
Episode No | 15 |
Season No | 2 |
Brand | Dobiee |
Idea | Candy Manufacturer |
Original Ask | 72 Lakhs for 2% Equity |
Deal | 72 Lakhs for 6.5% Equity |
Invested By: | Amit Jain |
At the core of Dobiee's pitch was a passion for creating delightful and memorable experiences through their candies. Their products aimed to evoke nostalgia, spark joy, and satisfy the sweet tooth of customers of all ages. By combining quality ingredients with creative packaging and branding, Dobiee aimed to position itself as a go-to destination for candy lovers seeking high-quality treats.
The Pitch:
Dobiee entered the tank with a vision to become a leading player in the world of candy manufacturing. Their idea was to craft a diverse range of candies that catered to the cravings of consumers, offering a blend of traditional flavors and innovative creations. With an original ask of 72 Lakhs for 2% equity, Dobiee sought investment to scale up production, expand their product line, and establish a strong foothold in the competitive candy market.
The Deal:
Dobiee's pitch resonated strongly with Amit Jain, who recognized the potential of their brand to carve out a sweet spot in the candy industry. He offered a deal of 72 Lakhs for 6.5% equity, providing Dobiee with the capital and strategic guidance needed to scale their operations and reach a wider audience. This partnership marked a significant milestone for Dobiee, propelling them towards sweet success and greater market penetration.
Investors Behind Dobiee
Amit Jain: With the support of Amit Jain, Dobiee embarked on a journey to delight taste buds and spread joy through their delicious candies. The infusion of capital enabled them to ramp up production, invest in product innovation, and launch targeted marketing campaigns to attract new customers. Armed with the backing of a seasoned investor, Dobiee continued to expand their presence in the candy market, one sweet treat at a time.
Conclusion:
Dobiee's appearance on Shark Tank India Season 2, Episode 15 showcased the power of passion, creativity, and determination in the world of candy making. Their successful pitch and partnership with Amit Jain underscored the potential of the confectionery industry to inspire joy and create lasting memories. As they continued to whip up delicious creations and win over the hearts of customers, Dobiee stood poised to become a household name in the world of sweets.