BookMyShow

The route ahead of the organization was not easy. From the challenges of starting a new company to the financial crisis of 2007 to the 'Dot Com' bubble of 2002, BookMyShow has seen it all. At the time BigTree Entertainment Pvt. Ltd. was established in 1999, online ticket sales were uncommon. The internet was still a dynamic, experimental space even then. The primary hindrances to ticket sales were the infrequent, if not nonexistent, use of credit card, debit card, and net banking services. Inadequate internet access and the lack of e-ticketing software in cinemas made the issues worse.

Once upon a time, BookMyShow bought tickets in bulk and sent out hundreds of employees to deliver them by bicycle to customers. However, due to the unscalable nature of the business model, the company was forced to abandon it.

At first, the majority of BookMyShow's business was done offline. With 150 employees dispersed throughout 12 call centers in 12 cities, the company was operating profitably despite the difficulties. The business's financial partner, Chase, sold News Corp.'s (Rupert Murdoch's company) share. Then, in 2002, it was rocked by the "Dot Com" crash. In the history of the business, it was the lowest moment. Due to the investors' withdrawal, BookMyShow was forced to buy back its business from News Corp.

To lessen the issue, BookMyShow cut significant costs, such as employee salaries. It even shut down a few offices and focused solely on the two biggest cities, Mumbai and Delhi. The skeleton crew had shrunk from 150 members to just six. Ashish, Parikshit, and Rajesh persisted in spite of these obstacles. With the closure of the 'Dot Com' scandal, there have been some good advances in the Indian business.

Both credit and debit cards gained popularity as internet accessibility improved. Multiplexes multiplied in quantity. BookMyShow desired to regain its firm foundation. It began by offering multiplexes automatic ticketing software as part of its software solutions business. Additionally, the business began operating call centers for its customers. BookMyShow made money bit by bit and was valued at Rs 24.1 crore in 2007.