Semrush Social Media Toolkit Certification Exam Answers

Semrush Social Media Toolkit Certification Exam Answers

Question 1: While planning your post in Social Media Poster you can add images, GIFs, and UTM parameters to post links.

• False
• True

Question 2: You can search mentions in the Brand Monitoring Tool by country or language.

• False
• True

Question 3: The Social Media Poster can show you the difference between your total new page likes and new page unlikes.

• True
• False

Question 4: Which of the following reports on your social media activities can you export to the My Reports tool?

• All of them
• Social media competitors
• Social media activity
• Facebook reactions distribution
• Social media audience trend

Question 5: You can track mentions from a specific domain with the help of the Brand Monitoring Tool.

• True
• False

Question 6: Social Media Poster allows you to find ideas for posting from RSS feeds.

• True
• False

Question 7: You want to create your daily social media plan and decide how many tweets to post today with the help of the Social Media Tracker. What should you do?

• Review basic engagement metrics and their changes over time using the “Engagement” report
• Analyze your and your competitors’ followers’ trends using the “Audience” report
• Analyze your and your competitors’ publishing trends using the “Activity” report

Question 8: You need to find out which of your or your competitor’s pieces of content perform best on social media. Which Social Media Tracker report allows you to do this?

• “Top content” report
• “Social channels” report
• “Comparison with competitors” report
• This cannot be done with SEMrush

Question 9: You need to publish a post on social media, but you can’t do this before your designer prepares a necessary image. Which option in the Social Media Poster should you choose to keep from forgetting to publish the post on time?

• “Schedule,” then set a publish time
• “Post now”
• “Save draft,” then set a notification time
• “Add to queue”

Question 10: You can track these metrics with the Social Media Tracker. Choose three answers.

• User reactions (“Like,” “Love,” “Wow,” etc.)
• Number of posts
• Page Views
• Number of followers

Question 11: You want to create a post with the help of the Social Media Poster. Which of these media file types can you add? Choose three answers.

• JPEG and PNG images
• Animated GIF images
• Giphy images
• PDF documents

Question 12: In the Brand Monitoring tool, you can filter Twitter mentions by what? Choose 3 answers.

• Username
• Number of likes
• Date
• Number of retweets
• Hashtag

Question 13: Which analytics data are available for your Twitter posts after you publish them with the Social Media Poster? Choose two answers.

• Audience outreach
• Retweets
• Engagement rate
• Replies
• Clicks
• Increase in number of followers

Question 14: You can accomplish these tasks with the help of the Social Media Tracker. Choose two answers.

• Creating and publishing posts directly from the tool
• Monitoring the growth of your social media audience
• Analyzing at what time competitors publish their content on LinkedIn
• Comparing social media platforms by engagement with your content

Question 15: In the Brand Monitoring Tool, you can compare your and your competitors’ brand name by…

• Number of mentioners
• Likes
• Twitter followers
• Number of mentions

Question 16: What does the Brand Monitoring Tool allow you to do? Choose 3 answers.

• Create and compare up to five campaigns within a Brand Monitoring project
• Filter your brand’s web mentions by date
• Get a list of resources that mentioned your brand
• Find your brand mentions on the web and on Twitter
• Get an alert when your brand is mentioned

Question 17: Marketing Calendar allows you to track the traffic data for your campaigns directly from your Google Analytics account, and share this data with your collaborators that have access to that calendar.

• False
• True

Question 18: You can integrate the Social Media Poster with both personal and business Facebook profiles.

• True
• False

Question 19: You can export this report on your social media activities to the My Reports tool.

• Social media activity
• Facebook reactions distribution
• Social media audience trend
• All of them
• Social media competitors

Question 20: You want to track your Facebook business page with the Social Media Poster. Which metrics can SEMrush provide you with? Choose three answers.

• Total new page likes
• Referral traffic
• New page unlike
• Page audience
• Metrics directly from Facebook insights
• Engagement rate

Introduction to Semrush Social Media Toolkit

Semrush’s Social Media Toolkit is designed to help you manage, analyze, and optimize your social media efforts. Here’s an overview of the features it typically offers:

1. Social Media Management: Plan, schedule, and publish posts across various social media platforms from a single interface. This helps streamline content management and maintain a consistent posting schedule.
2. Social Media Analytics: Track the performance of your social media campaigns by analyzing key metrics such as engagement, reach, and follower growth. This includes insights into how your content is performing and how it compares to your competitors.
3. Social Media Reporting: Generate comprehensive reports on your social media performance. These reports can be customized to focus on specific metrics or time frames and can often be exported for sharing with stakeholders.
4. Content Calendar: Use a content calendar to organize and plan your social media posts. This feature helps you visualize your posting schedule and ensures that you maintain a steady flow of content.
5. Competitor Analysis: Monitor and analyze the social media strategies of your competitors. This can provide valuable insights into their content, engagement tactics, and audience interactions.
6. Social Media Listening: Track mentions of your brand or relevant keywords across social media platforms. This helps you stay informed about what people are saying about your brand and identify potential opportunities or issues.
7. Ad Management: Manage and optimize your social media ad campaigns. This feature helps you track ad performance, adjust targeting, and analyze ROI.
8. Engagement Tracking: Monitor interactions with your posts, including likes, comments, shares, and replies. This helps you gauge audience engagement and adjust your strategy as needed.
9. Influencer Discovery: Identify and connect with influencers who can help amplify your brand message. This feature often includes tools to evaluate the potential impact and relevance of influencers.
10. Automated Posting: Set up automated posting for recurring content, which helps maintain consistency without requiring manual input for every post.

These tools are designed to help streamline your social media efforts, improve your strategy based on data-driven insights, and ultimately enhance your overall social media presence.