Google Play Store Listing Certification Exam Answers

Google Play Store Listing Exam Quiz Answers

Question 1: Select all that apply. Which of these guidelines are recommended best practices to optimize your graphics to tell a brand story?

• Use a similar or complementary color theme and style in all your Store listing graphics.
• Reuse your app icon as your feature graphic.
• Use brand elements and graphic styles that serve as an extension of your app icon.

Question 2: Select all that apply. Which pieces of information are recommended for inclusion in your app or game description?

• Special features or gameplay options
• Rewards the user can earn and how
• Unique features of your app or game
• A call to action, such as “Download today!”
• A list of every feature in your app or game

Question 3: True or false? Completion of the target-audience and content-setting questionnaire is optional.

• True
• False

Question 4: Select all that apply. Review these image descriptions. If included in your store listing, which of these images may require you to obtain and submit written documentation of your permission to use them to the Google Play App review team? Choose 2 answers

• Photos taken from a public figure’s social-media account
• Professional images of public figures, such as singers, actors, athletes, and politicians
• Photos taken by family and friends

Question 5: Choose the correct answer. Where is the best place to find graphic specifications, such as size, format, and color depth for store listing assets like app icon and screenshots?

• The Main store listing page on the Google Play Console
• The Google Play Store
• As long as they are JPEG files, any size is fine

Question 6: Which pieces of information are recommended for inclusion in your app or game description?

• Who will be most interested in your app or game
• What your app or game does
• Unique benefits of using your app or game
• Coupon codes users can use in the app or game
• References to popular apps or games that users may also like

Question 7: Choose the correct answer. Which of the following potential metrics can you see on a store listing analysis report?

• The percentage of store listing visitors that resulted in acquisitions
• The number of times your app was uninstalled
• Your current rating shown to users on Google Play

Question 8: Select all that apply. Which of these banners are acceptable to include in your app icon in accordance with Google Play policies and recommended best practices?

• Fun!
• Free!
• Sale!
• New!
• Pizza!

Question 9: True or false? Your final app icon asset should be a full square because Google Play dynamically applies rounded corners.

• True
• False

Question 10: Select all that apply. What are the possible methods of translation for your custom store listing(s)?

• Provide your own translations
• Use a third-party translation service
• Let Google Play provide an automated translation

Question 11: Choose the correct answer. You have run your store listing experiment for two weeks and have enough data to populate results. One of your variants has a performance range of +5% to +15%. If applied, which of these percentages most likely represents your variant’s estimated change in install performance?

• +5%
• +10%
• +15%
• +12%

Question 12: True or false? It’s a recommended best practice that you use consistent branding elements across your store listing, and app or game’s onboarding experience to achieve higher user-retention rates.

• True
• False

Question 13: Choose the correct answer. Which report allows you to see installs driven from sources like Google Search, peer-to-peer, and backup and restore?

• Statistics
• Store analysis
• Conversion analysis

Question 14: Select all that apply. Which of these metrics can the store analysis report help you measure?

• Monitor acquisition trends over time
• Acquire new users
• Evaluate effectiveness of marketing changes
• Identify new opportunities to acquire new users

Question 15: Select the correct answer. When does “Not designed for children” appear as a banner in your store listing?

• When your target audience doesn’t include children, but your store listing contains marketing elements that may appeal to them
• When your target audience includes children, but is designed for parents
• When your app contains ads

Question 16: Select all that apply. Which of these actions are recommended best practices that you should consider when you run a store listing experiment?

• Run your experiment Wednesday through Sunday
• Run your experiments with 50% of your audience
• Create at least three alternatives for testing graphics and text
• Run for 7 days or more

Question 17: Choose the correct answer. After five days of a store listing experiment, one of your variants has significantly outperformed the current version. What’s the recommended best practice that you should follow?

• Keep the current version
• Continue the experiment
• Apply the new version

Question 18: True or false? The purpose of screenshots is to display core features and content.

• True
• False

Question 19: Select all that apply. Which of these statements are true of a good app description that follows recommended best practices?

• It concisely describes what the app does.
• It gives an overview of the most important features.
• It tells the users what the benefits of the app are.
• It’s enough information for the user to make a quick decision.

Question 20: True or false? As part of your app review, your app title and developer name are evaluated for compliance with Google Play policies.

• True
• False

Question 21: Select all that apply. Which of these formats are acceptable for a feature graphic?

• HEIC
• JPEG
• PDF
• PNG

Question 22: True or false? The store-analysis report provides a high-level view of your store performance across different dimensions over time.

• True
• False

Question 23: Select all that apply. You can perform store listing experiments on which of these attributes?

• App icon
• Feature graphics
• Screenshots
• Price
• Category

Question 24: Select all that apply. Review the following image descriptions. If included in your store listing, which of these images may require you to obtain and submit written documentation of your permission to use the Google Play App review team? Choose 2 answers

• Artwork or images from comic books, cartoons, movies, music videos, or television
• College and professional sports team logos
• Your app or game company logo
• Artwork created for your app or game

Question 25: Choose the correct answer. How many custom store listings can you create for a single country?

• One
• Two
• Three
• Four

Question 26: Select all that apply. Which of these aspects are recommended best practices for a compelling app screenshot?

• Core features and content
• Taglines for key characteristics
• Time-sensitive information
• Calls to action

Question 27: Choose the correct answer. Where is the best place to locate information about what is and isn’t allowed in your store listing?

• Google Play Developer Policy Center
• Google Play Console app
• The Keyword blogs
• Other store listings

Question 28: Select all that apply. Which of these parts of a custom store listing can you customize?

• Title
• Icon
• Descriptions
• Privacy policy
• App category
• Graphic assets

Question 29: Select all that apply. Which of these developer names comply with Google Play policy?

• Top Weather Team
• No Ads Weather Team
• Weather Team Superstars
• Weather 365 Team
• Weather Team (emoji)

Question 30: True or false? It’s a recommended best practice that you add separate feature images to your store listing for each language that you support.

• True
• False

Question 31: Select all that apply. Which of these guidelines are recommended best practices for store listing feature graphics?

• Keep prominent visuals towards the center of the graphic.
• Design your image to scale to both large and small screens.
• Add as much detail as possible to keep users excited.
• Highlight in-game visuals and characters when possible.
• Consider using more vibrant colors in your graphics to build interest and excitement.

Question 32: Fill in the blank. ______ is the recommended number of tags that you can add to your store listing to help users discover your app while they browse categories and top charts.

• Three
• Five
• Seven
• Nine

Question 33: Choose the correct answer. When you design your app icon, when is it recommended that you put the artwork on a full-bleed background?

• Always
• When no distinct shape is needed around your logo to define it
• Never
• When you define shapes that are a critical part of your logo

Question 34: Choose the correct answer. Which of these actions isn’t a potential update that you can make to a store listing translation?

• Add more languages
• Remove translations in a specific language
• Change the default language
• Add a fake language

Question 35: Select all that apply. Which of these benefits is an added benefit of a custom store listing?

• Improve your app installs in specific countries
• Customize the placement of the app’s icon on the store listing
• Accurately showcase your app’s key features in specific countries

Question 36: Choose the correct answer. For store listing experiments, how many default graphic experiments can you run at once?

• One
• Two
• Four
• Five

Question 37: True or false? You can include user testimonials in your app description as long as they aren’t unattributed or anonymous.

• True
• False

Question 38: Select all that apply. Which of these app icons follow recommended best practices?

• A and C

Question 39: Select all that apply. Your team recorded a feature video for your game. The video they created: Is 4 minutes in length, contains information about a sale, features exciting and gory fighting scenes from the game, is in landscape orientation, has ads disabled. Which of these aspects should you change to align with recommended best practices for feature videos?

• Video length
• Content that may be inappropriate for all ages
• Sales and pricing information
• Orientation
• Ads enablement

Question 40: Select all that apply. Which of these app titles follow recommended best practices?

• Recipe hero
• Recipe rescue: download today!
• Recipes to the rescue!
• Recipe HERO!
• Recipe rescue!

Question 41: Select all that apply. Which of these developer names violate Google Play policy?

• #1Note Helpers
• No Ads Note Helpers
• Note Helpers Here 4U
• Free Note Helpers
• Note Helpers

Question 42: True or false? It’s a recommended best practice that you add separate screenshots for your store listing for each language that you support.

• True
• False

Question 43: Choose the correct answer. Which is the maximum number of store listings that one app can have?

• Three
• Five
• Seven
• Nine

Question 44: True or false? It’s a recommended best practice that you make your store listing suitable for a general audience regardless of your target audience.

• True
• False

Question 45: Select all that apply. Which of these dimensions are available on the store-analysis report in the Google Play Console?

• Country/region
• Language
• Search term
• Android version
• User device

Question 46: Select all that apply. What are the possible methods of translation for your main store listing?

• Provide your own translations
• Use a third-party translation service
• Let Google Play provide an automated translation

Question 47: Select all that apply. What are the potential metrics that you can see on a store listing analysis report?

• The number of users who visited your store listing who did not already have your app installed on any of their devices
• The number of users who visited your store listing and installed your app who did not have it installed on any other devices at the time
• The number of users who have your app installed on at least one device and have used the device in the past 30 days
• The number of users who visited your store listing who did not already have your app installed on any of their devices
• The number of users who visited your store listing and installed your app who did not have it installed on any other devices at the time
• The number of users who have your app installed on at least one device and have used the device in the past 30 days

Question 48: Select all that apply. Which of these app descriptions follow recommended best practices? Choose 2 answers

• Rescue Rover is 50% cooler and 100% faster than Fido Finder!
• If you love animals, Rescue Rover is the best app to download!
• If you loved Fido Finder, Rescue Rover is even better!
• If you’re looking for a new best friend, Rescue Rover can help!
• If you love animals, you will love Rescue Rover!

Question 49: True or false? This app description violates Google Play policy: With Fashion Finder, you can find dresses in blue, green, beige, and every color under the sun!

• True
• False

Question 50: You can perform store listing experiments on which of these attributes?

• Category
• Tags
• Promo video
• Short description
• Long description

Question 51: True or false? It’s a recommended best practice that you change your app’s tags whenever you change its content or functionality.

• True
• False

Question 52: Select all that apply. Which of these guidelines are recommended best practices to help improve your app’s visibility on Google Play?

• Encourage users to provide feedback in the form of ratings and comments.
• Respond to your users and address their issues.
• Incentivize users to provide feedback in the form of ratings and comments.
• Build a comprehensive store listing.
• Localize your store listing.

Question 53: Which of these dimensions are available on the store-analysis report in the Google Play Console?

• UTM campaign
• App install state
• Store listing
• App version
• Carrier

Question 54: Which of these guidelines are recommended best practices to help improve your app’s visibility on Google Play?

• Build a lasting and meaningful experience for your users.
• Maintain and improve your app through regular updates.
• Incentivize users to provide feedback in the form of ratings and comments.

Question 55: True or false? This app description complies with Google Play policies: Recipe Rescue lets you list what ingredients you have on hand and finds recipes you can make right away. See how much our users love us: “It was so easy to find dinner!” “It’s my favorite dinner app!” “Better than any other recipe finder out there!” Download today and get dinner started!

• True
• False

Question 56: True or false? When you run store listing experiments, it’s a recommended best practice that you test at least two attributes at a time.

• True
• False

Question 57: True or false? You can include images of celebrities in your store listing as long as they are famous.

• True
• False

Question 58: Select all that apply. Which of these pieces of information aren’t allowed in your app or game store’s listing?

• Unattributed or anonymous user testimonials
• Data comparison of apps or brands
• Interesting and exciting facts about your app
• Language that’s inappropriate for a general audience

Question 59: True or false? It’s a recommended best practice that you add separate promotional videos to your store listing for each language that you support.

• True
• False

Question 60: Choose the correct answer. Your main store listing is in English with translations available in French, Spanish, and German. You have new Spanish-language screenshots that may outperform the existing ones. Which type of store listing experiment is recommended to determine the Spanish-language screenshots that perform best with potential users?

• Localized experiment
• Default graphics experiment

Question 61: Which of these app titles follow recommended best practices?

• Top car race
• #1 Race Cars
• Super car race
• Car race roadstars (emoji)
• Race Road Stars
• SUPER Cars!!!

Question 62: Select all that apply. Which of these recommended best practices should you use when you write an app or game description?

• Give users a summary of your app’s noteworthy benefits in the short description.
• Make sure users understand that your app is the best in its category.
• Keep your full description concise because users may only read the first few sentences.
• List a large variety of keywords related to your app’s features to increase search relevance.

Question 63: This app description violates Google Play policy: With Rescue Rover, you can find black dogs, brown dogs, white dogs, big dogs, medium dogs, small dogs, dog leashes, dog-training books, dog bowls, dog toys, dog, dogs, rescue, shelter, animal, pet, pets, adopt, foster, puppy, puppies, rescue

• True
• False

Question 64: True or false? It’s recommended that you reuse your app’s short description in your long description because users may not have seen your short description.

• True
• False

Question 65: True or false? You can purchase translations for your store listing text, APK strings, in-app items, or AdWords campaigns directly from the Google Play Console.

• True
• False

Question 66: True or false? You can run a localized experiment to help identify which store listing text and graphics are more likely to drive installs.

• True
• False

Question 67: Choose the correct answer for localized store listing experiments, which of these statements is true?

• Experiment variants are only shown to users who view your app’s store listing in the languages you choose.
• Experiment variants are shown to all users.
• Experiment variants are only shown to users who view your app’s store listing from devices registered in countries that you choose.
• Experiment variants are only shown to users who view your app’s store listing for the first time.

Question 68: Select all that apply. Which of these guidelines are recommended best practices to consider for taglines on store listing screenshots?

• Focus on benefits from the user’s perspective.
• Convey key characteristics
• Use clear calls to action, such as “Download now!”.

Introduction to Google Play Store Listing

Creating an effective Google Play Store listing is crucial for attracting users to your app. Here are key elements to include:

1. App Title: Clear, catchy, and reflective of your app’s purpose.
2. App Icon: A visually appealing icon that stands out on mobile screens.
3. App Description:
   • Short Description: A brief, compelling summary visible at a glance.
   • Full Description: Detailed information about features, benefits, and unique selling points. Use bullet points for clarity.
4. Screenshots and Videos: High-quality visuals showcasing different app features. Videos can demonstrate functionality.
5. Reviews and Ratings: Encourage positive reviews through great user experience. Respond to feedback to show engagement.
6. Updates and What’s New: Regular updates demonstrate active development. Highlight new features or improvements.
7. App Permissions: Clearly state why each permission is required to build user trust.
8. Contact Information: Provide support contact details for user queries or issues.
9. Localization: Translate your listing into multiple languages for broader accessibility.
10. Keywords: Use relevant keywords in your description and title for better discoverability.
11. Call-to-Action: Encourage users to download with a clear and compelling call-to-action.
12. Promotional Text: Highlight any ongoing promotions, events, or updates.

Remember to keep the listing updated, respond to user feedback promptly, and optimize based on user behavior and analytics to maximize downloads and user engagement.